Digital Marketing full course/ Digiskills

Digital Marketing Full Course Digiskills



1st week

 

Topic 1 / Introduction to the Course

 

1.         https://youtu.be/UeL6vvrjqrU?si=8nFFb1HWKsKembIW

 

 

Topic 2 / How to Study this Course

 

2.       https://youtu.be/merdFIFLi90?si=W-MjadGgaVhLAsD_

 

Topic 3 / What is Marketing?

 

3.       https://youtu.be/rgVswG66H1I?si=s0pxCXHo-Tyx4fe1

 

 

Topic 4 / Why do we need Marketing?

 

4.       https://youtu.be/0AdiP6KOcL8?si=K6qlaRVd_6tUYV_2

 

Topic 5 / Evolution of Marketing

 

5.       https://youtu.be/7lOiqYvHypY?si=8vH1Lfh2Zwn-nIRL

 

 

Topic 6 / What is Digital Marketing?

 

6.       https://youtu.be/sDiyYfrkSK4?si=8eE5-uGm09K4noHA

 

Topic 7 / What is Communication?

 

7.       https://youtu.be/EN9HoL6lyws?si=DBVTImbKUP-o2lJ0

 

Topic 8 / What are the types of Communication?

 

8.       https://youtu.be/IvR2YUueEM0?si=3CXx57Go7Yg8Xayk

 

Topic 9 / Different forms of Communication

 

 

9.       https://youtu.be/yVbDYYSsPcg?si=IhNdoMu5QO_HjH75

 

Topic 10 / Communication in the Digital Age

 

10.     https://youtu.be/_ZbAIbScXYc?si=PsbuWz0DxafJrMtE

 

Topic 11 / Importance of the Digital Communication for Businesses

 

11.       https://youtu.be/M6ISnTb8uxA?si=nhMLJD9rI1xnnuaB

 

 

Topic 12 / Content and its Formats

 

12.     https://youtu.be/dvCyCDIZxO0?si=_QfKD9bmpaaDGz8X

 

Topic 13 / PESO Model of Content / Content Distribution Channels

 

13.     https://youtu.be/Itn8QsUqV1w?si=ps_3HitIlm7iRvHy

 

 

Topic 14 / Inbound vs Outbound Marketing - Difference & Uses

 

14.     https://youtu.be/wwcnm9rufb8?si=ICk_nDU8b6LuwsMI

 

 

 

Topic 15 / Digital Marketing Funnels

15.     https://youtu.be/Apg3eetUdDs?si=JYujEaEPVuZldkk-

 

 

Topic 16 / Digital Marketing Funnel Examples

16.     https://youtu.be/9qYDnN6g670?si=9YHRYJQsylx4m-Eh

 

Topic 17 / Digital Marketing Strategy and its Importance

17.     https://youtu.be/2028fyQCZpw?si=IRK71B5vaFuGGs1F

 

 

 

Topic 18 / Content in Digital Marketing Strategy

18.     https://youtu.be/mNziL3iX7p4?si=g8JNiFIvmqtgRQfB

 

 

 

2 week

 

 

 

Topic 19  Website in Digital Marketing Strategy

 

19.     https://youtu.be/cJlxqzEFiLM?si=XEt1XsPY5iWKiUlz

 

 

 

Topic 20  Search Engine Optimization (SEO) in Digital Marketing Strategy

 

20.    https://youtu.be/WNypL-fDwF0?si=bY2qU_UMvStCykYj

 

 

 

Topic 21  Social Media Marketing in Digital Marketing Strategy

 

21.     https://youtu.be/KAxo_eip2AM?si=3mhLlyRlgi4s7X3P

 

 

Topic 22  Digital Ads in Digital Marketing Strategy

 

22.    https://youtu.be/bbiLeZy0Vt8?si=v5L_wTCREE6F87Dd

 

 

Topic 23  Email Marketing SMS What Sapp Marketing in Digital Marketing Strategy

 

23.    https://youtu.be/nUegaWBs4Ps?si=nHwPJTqgqKe5hjGK

 

 

 

Topic 24  Why Content is King in Digital Marketing

 

24.    https://youtu.be/1d6HJuboAgc?si=qPouPyjzl3GCX0j7

 

 

Topic 25  Written Content and its types

 

25.    https://youtu.be/5NKN3Z04A_I?si=EufnlOz0AZGgz6eX

 

 

Topic 26  Graphic Content and its types

 

26.    https://youtu.be/_ZIiNg0tPCo?si=BVQqBUYuettvCkW0

 

 

 

 

Topic 27  Video Content and its types

 

27.    https://youtu.be/dqTChRHh2dc?si=rewfJbK9J_TmF83j

 

 

Topic 28  Audio Content and its types

 

28.    https://youtu.be/rrCf_YxHbBA?si=Vraur3mWXJjkEGhN

 

 

Topic 29  Blogging and its types

 

29.    https://youtu.be/VNphkJwxUtc?si=ATSdYTON2_0yDeRQ

 

 

Topic 30  Content & Marketing Funnel

 

30.    https://youtu.be/u_TTwqeaNv0?si=8MbzAN2YHofflyf3

 

 

Topic 31  Jobs available related to Content in the Freelance Marketplace

 

31.     https://youtu.be/HkJioWEgB3k?si=eQVYYm2grXwVttAS

 

 

Topic 32  Websites & its Importance in Digital Marketing

 

32.    https://youtu.be/a9pdKk2fm_Q?si=FrGc2Um79L61f2yh

 

 

Topic 33  Wix.com Account creation and Profile set up

 

33.    https://youtu.be/REFbI9F6PVw?si=vq0_4EoM6yLzE-pA

 

 

 

 

Topic 34  Wix.com Website set up using Wix Editor

 

34.    https://youtu.be/WSDA8ypAQSo?si=6MAP_QHYHz8ZozWu

 

 

Topic 35  Wix.com Website Template editing in Wix Editor

 

35.    https://youtu.be/T9ZF6vVa6YY?si=W_JUEDIHnu-EWKqg

 

 

 

 

 

 

 

 

3 week

 

Topic 36  Wix.com Connecting Domain with a Website

 

36.    https://youtu.be/crD1LmUuLVk?si=1NsKJCMJ2AJB1vzH

 

TopicTopic 37  Wix.com Online Store set up using ADI

 

37.    https://youtu.be/Iez80CxxzQ0?si=YE0ypYRDatzEjC0V

 

 

Topic 38  Wix.com Online Store Options and Settings in Wix

 

38.    https://youtu.be/XsQgloahlkI?si=8PP3O39t8coyU4oK

 

Topic 39  Wix.com Website Optimization for Mobile view

 

39.    https://youtu.be/UfRgSogOC84?si=QHg7r-FLU552tYEM

 

 

Topic 40  Website Related Jobs

 

40.    https://youtu.be/Iw-9TR2t8Ys?si=z6yy4FDWPp5Lz6Us

 

 

Topic 41  Social Media Marketing Why Social Media Marketing

 

41.     https://youtu.be/AhRd32sJd80?si=CEdxl3E3ZwltHG1s

 

 

Topic 42  Social Media Marketing What is Social Media Marketing Calendar

 

42.    https://youtu.be/6LilkR2zkQc?si=EsV5D7x_aWRrCX1s

 

 

Topic 43  Social Media Marketing Canva Account Setup

 

43.    https://youtu.be/Q4_6GlG0kqI?si=OjkaY9gADPtivQiS

 

Topic 44  Social Media Marketing Canva Menu & Options

 

44.    https://youtu.be/00iTPJTDd3U?si=AnMRsfEfPM5M9fJu

 

 

 

Topic 45  Social Media Marketing Image Post Design in Canva

 

45.    https://youtu.be/7jin8BX8ypE?si=QnWqSLvlFWcFmBVw

 

 

Topic 46  Social Media Marketing Video Post Design in Canva

 

46.    https://youtu.be/SMmP_9CnW1Q?si=fOY8WJFwkVrKH6W6

 

Topic 47  Social Media Marketing Websites for Free Social Media Marketing Resources

 

47.    https://youtu.be/9Acng2uSBCU?si=Un4lbb8luncuAEdV

 

Topic 48  Facebook What is Facebook

 

48.    https://youtu.be/V5bpIL-jK-c?si=QZN82dJJZfipWmRk

 

 

Topic 49  Facebook Personal Account

 

49.    https://youtu.be/uUSaf1cIo6s?si=F9wL3uYwBOCNMV5x

 

 

Topic 50  Facebook Profile Setup

 

50.    https://youtu.be/qsRA77vFpts?si=sMbqHYaBiV4Zvmge

 

 

Topic 51  Facebook Privacy and Advanced Settings

 

51.     https://youtu.be/KW4nFUHxRIg?si=FC_n1X0k4XjGPpg6

 

Topic 52  Facebook Publishing a Post

 

52.    https://youtu.be/o-WxG3RQfxw?si=VMybMrs_xpb9oKj9

 

 

 

 

 

 

 

 

 

 

4 week

 

Topic 53  Facebook Page Creation

 

53.    https://youtu.be/Y9PpBip_aoQ?si=jUsPQCHpz5KgFwMC

 

Topic 54  Facebook Page Information and Basic Settings

 

54.    https://youtu.be/3A9YWVHMeyc?si=Pjnl8yrXtP_jLwl3

 

Topic 55  Facebook Advanced Page Settings

 

55.    https://youtu.be/3pnnDPnH_YU?si=BbGhy7P_zjgulhrm

 

 

Topic 56  Facebook Understanding Page Roles

 

56.    https://youtu.be/otK29VuoO5Y?si=gMH4utMx4RJN6m5u

 

 

 

 

Topic 57  Facebook Page Messenger Optimization

 

57.    https://youtu.be/1chZ9vRslbo?si=XNZE6R_CZpLu5kwX

 

 

 

 

Topic 58  Facebook Page Templates & Tabs

 

58.    https://youtu.be/6LrG7hHj7d8?si=8K6ag7T-YrdsJqA2

 

 

 

 

Topic 59  Facebook Understanding Page Reach

 

59.    https://youtu.be/1mtNsvnk1xw?si=9IL136Yt5uwNXase

 

 

 

 

Topic 60  Facebook Increasing Page Reach Organically

 

60.    https://youtu.be/MeSr3M09qCM?si=UzCY5uPKqDPPPTsN

 

 

 

 

Topic 61  Facebook Understanding Hashtags

 

61.     https://youtu.be/79fTsH8d6N8?si=OMgHx-B_PO6MRXrS

 

 

 

 

Topic 62  Facebook Understanding Paid Reach

 

62.    https://youtu.be/79fTsH8d6N8?si=OMgHx-B_PO6MRXrS

 

 

 

 

Topic 63  Facebook Increasing Page FollowersLikes with Ads

 

63.    https://youtu.be/9U7wwg-ADEw?si=jJ0Q1JRvQ1SF2T1V

 

 

 

 

Topic 64  Facebook Boosting a Post with Ads

 

64.    https://youtu.be/GFJxUo0HywE?si=53OPKbIFK_kpqEoW

 

 

 

 

Topic 65  Facebook Understanding Ads Manager

 

65.    https://youtu.be/9SAy6cVL7gk?si=_WE44qVJoUapDzNl

 

 

 

 

Topic 66  Facebook Linking Payment Method and Address in Ads Manager

 

66.    https://youtu.be/WorZb4gxUJQ?si=e3Ni21AXPvlL4n0l

 

 

 

 

Topic 67  Facebook Understanding Facebook Ads Objectives

 

67.    https://youtu.be/Wm4_pUDHXPI?si=zlX1TkyZRadUe5bL

 

 

 

Topic 68  Facebook Creating an Ad Campaign with Traffic Objective

 

68.    https://youtu.be/DzsRBLkfwUw?si=qxMX_WcMsuboIcZR

 

 

 

 

 

Topic 69  Facebook Creating an Ad Campaign with Lead Generation Objective

69.    https://youtu.be/v7MBnV-dNN8?si=ICYhxdz1hLq2FIDH

 

 

 

 

 

Topic 70  Facebook Reviewing the Performance of Ads

70.    https://youtu.be/wXeUqFMEVCc?si=D456N9vt6fcmXYW2

 

 

 

 

 

 

5  week

 

 

 

 

Topic 71  Facebook Understanding Meta Business Suite

 

71.     https://youtu.be/IwRCPJ_liZs?si=ybb9oJagcj73--wm

 

 

 

Topic 72  Facebook Adding Users to Meta Business Suite

 

72.    https://youtu.be/puq3WqVRhwM?si=s3ikFpvudPJbSJhx

 

 

 

 

Topic 73  Facebook Adding Accounts to Meta Business Suite

 

73.    https://youtu.be/z42PWFzZgrI?si=GE_qCSpbEAUWM9mV

 

 

 

 

Topic 74  Facebook Adding Data Sources to Meta Business Suite

 

74.    https://youtu.be/pSHaH18bvjw?si=NKf1-XzbNmPwwePk

 

 

 

 

Topic 75  Facebook Other Important Options in Meta Business Suite

 

75.    https://youtu.be/1lkDH4QWkBk?si=Tind4ND0-gVe7tkf

 

 

 

 

Topic 76  Facebook Assigning Assets to Users

 

76.    https://youtu.be/CFARhWv8yYM?si=kbuxa7DLDmzpwIJl

 

 

 

 

 

Topic 77  Facebook Understanding Meta Business Suite Tools

 

77.    https://youtu.be/CFARhWv8yYM?si=kbuxa7DLDmzpwIJl

 

 

 

 

Topic 78  Facebook Understanding Facebook Shops & Commerce Manager

 

78.    https://youtu.be/2y8nuK2KxgU?si=A1duncAwOIYiH_tS

 

 

 

 

Topic 79  Facebook Creating a Facebook Shop

 

79.    https://youtu.be/FMDYLMG10Jk?si=tVKviuLRZ_j8BGpw

 

 

 

 

Topic 80  Facebook Adding Catalogues in Commerce Manager

 

80.    https://youtu.be/8ma5jpgCSRI?si=gDGql7Y7xm_gjlFy

 

 

 

 

 

Topic 81  Facebook Understanding Events Manager & Pixels

 

81.     https://youtu.be/Z8E7OmEvqDc?si=TTrfAj8-H-6MuMER

 

 

 

Topic 82  Facebook Installing Meta Pixel on the Website

 

82.    https://youtu.be/v2VI6xnPZN8?si=VRCgeyvs68SD0q0r

 

 

 

 

Topic 83  Facebook Creating Events in Meta Pixel

 

83.    https://youtu.be/uaNz8RKfoJY?si=1renWdMzzui2XFyg

 

 

 

 

Topic 84  Facebook Understanding Facebook Audiences

 

84.    https://youtu.be/8OXeXGQaOTo?si=KEkdidtYeVgXeDGz

 

 

 

 

Topic 85  Facebook Creating Custom Audiences

 

85.    https://youtu.be/1si3dTZ9Mlo?si=INQqDVODE-ozh22C

 

 

 

 

Topic 86  Facebook Creating Lookalike Audiences

 

86.    https://youtu.be/4XmkhmhYCyo?si=JblwnY5mZNm-7rUJ

 

 

 

Topic 87  Facebook Creating Facebook Conversion Ads

 

87.    https://youtu.be/Dxj6J0OWa9c?si=hrtpkGzktrU1wmsI

 

 

 

 

 

 

 

 

 

 

6  week

 

 

 

Topic 88  Facebook Retargeting Ads

 

88.    https://youtu.be/omfcc0oRh80?si=lt2KICLvoHVGX-sQ

 

 

 

 

Topic 89  Facebook Creating an Ad Campaign for Catalogue Sales

 

89.    https://youtu.be/-h83eJkiVTM?si=k8Y3JT5jBGWACTMt

 

 

 

 

 

Topic 90  Facebook Overview of Meta Ads Manager Mobile App

 

90.    https://youtu.be/lGo6VjJ28k0?si=msxfN71P4s3LXQsk

 

 

 

 

Topic 91  Facebook Ad Library

 

 

91.     https://youtu.be/w5-CLkvo7vM?si=t0iRrl-Ux98ONhmT

 

 

 

 

Topic 92  Facebook Overview of Ads & Creative Reporting

 

92.    https://youtu.be/SwzPjd7-_rk?si=JrpYkocaIrGoBELO

 

 

 

 

Topic 93  Facebook Overview of Meta Business Insights

 

93.    https://youtu.be/QZsk2mWQCcE?si=wl7sitqDgmws-N7L

 

 

 

 

 

Topic 94  Facebook Overview of Account Quality

 

94.    https://youtu.be/DD_HWzyHq6M?si=9ZifuhenRxlF512K

 

 

 

 

 

Topic 95  Facebook Groups What are Facebook Groups and how to Create a Group

 

95.    https://youtu.be/ymHmqMpyuqg?si=wB81QtHMce_czu9T

 

 

 

 

Topic 96  Facebook Groups Facebook Group Set Up and Advance Settings

 

96.    https://youtu.be/EPxMEmRvrjo?si=7Es_0HbPrmTXH3eW

 

 

 

 

Topic 97  Facebook Groups Group Types & its Features

 

97.    https://youtu.be/cqpA-5ogYwo?si=MoY0rZy2XAlpNAdq

 

 

 

 

 

Topic 98  Facebook Groups Overview of Group Tabs & Roles

 

98.    https://youtu.be/LQRak36kCy0?si=uikj1n2ZNQqL2J0n

 

 

 

 

Topic 99  Facebook Types of Facebook Projects in the Freelancing World

 

99.    https://youtu.be/ND-XdKPVbns?si=ng5IbP9yiKDse71Z

 

 

Topic 100  Instagram What is Instagram and Why to Use it

 https://youtu.be/bKQPJLxLL0A?si=3lTQkhdRLshIhZh_

 

 

 

 

 

Topic 101  Instagram Creating Account on Instagram

  https://youtu.be/nlA6GABV9sw?si=q3HX1UsHlI8lEjWs

 

 

 

 

Topic 102  Instagram Instagram Business and Creator Account

https://youtu.be/jxljpbpR8Cw?si=EuqgXX7vM8wp3qLC

 

 

 

 

 

Topic 103  Instagram Using Instagram on Mobile Phone

 https://youtu.be/AJmXiQRoP3s?si=ZYHSLEdxYtw931eD

 

 

 

 

 

Topic 104  Instagram Organic ways to grow your Instagram Reach

 https://youtu.be/Bliv-lctSVw?si=VrkT1eBZznLoe4pc

 

 

 

 

 

7  week

 

 

Topic 105  Instagram How to Boost a Post using Instagram Mobile App

https://youtu.be/wNWz1jAtmyY?si=spVbHE4eJPa9hYXP

 

 

 

 

Topic 106  Instagram Gaining Reach on Instagram by Using Facebook Ads Manager

 https://youtu.be/MUQO9eq3gDs?si=qHl1FoYi-V4uogAf

 

 

 

 

 

Topic 107  Instagram Overview of Instagram Insights

 https://youtu.be/fjBo0pCP6qs?si=_nDTZFcxNhAmKYRj

 

 

 

 

 

Topic 108  Instagram Types of Instagram Projects in Freelancing World

https://youtu.be/S-5HUTSmMpY?si=ip5akpCyfO2CxXN0

 

 

 

 

 

Topic 109  Twitter What is Twitter and Why to use it

 https://youtu.be/HnBRV635lPE?si=2RNSL0GICjbYy5i9

 

 

 

 

Topic 110  Twitter Creating Account on Twitter

 https://youtu.be/M_6EDSpVQKM?si=59sRVHRjIHvUNMEU

 

 

 

 

 

Topic 111  Twitter Switching Personal Account to Professional Account

https://youtu.be/l7KWAqLHnFQ?si=RFzFYyG6h8QQH6nI

 

 

 

 

Topic 112  Twitter Organic Marketing on Twitter

https://youtu.be/6Vh97JC5EaA?si=6WMYNr6pxgD9KW5L

 

Topic 113  Twitter How to promote your Tweet

  https://youtu.be/xCrMUAEsyZ0?si=jMLr0yDVTkxcW0q-

 

 

 

 

 

Topic 114  Twitter Using Twitter Ads to run Paid Campaign

https://youtu.be/f_boj9sqGzc?si=K_cloP67hRySsO7c

 

 

 

 

 

Topic 115  Twitter Reviewing Organic and Paid Marketing with Twitter Analytics

  https://youtu.be/gADWM6wlPlY?si=FetREGL8tzcfmJXi

 

 

 

 

 

Topic 116  Twitter Types of Twitter Projects in Freelancing World

 https://youtu.be/vGpSCh_RC4o?si=G-YFz8ErYpkgsCoW

 

 

 

 

 

Topic 117  LinkedIn What is LinkedIn and Why to Use it

 https://youtu.be/DylvWGkkCEM?si=EJXqpzRU8QpvsEiI

 

 

 

 

 

 

Topic 118  LinkedIn Creating and Customizing Account on LinkedIn

 https://youtu.be/IqkwGuHBUK0?si=UCU1Ds0OR9mcSHh5

 

 

 

 

 

 

Topic 119  LinkedIn How to create a Group and Event on LinkedIn

  https://youtu.be/Jiuw-6aTCNo?si=6q0rCrih02ybm85D

 

 

 

 

 

 

Topic 120  LinkedIn How to Set Up an Effective Company Page

 https://youtu.be/KeG9AfZDwLU?si=q0t0_v94PvQM85xw

 

 

 

 

 

8 week

 

 

 

 

Topic 121  LinkedIn How to post a Job on LinkedIn

https://youtu.be/1r-ndQZUlrs?si=yhf6_UPOzu1lf3Ps

 

 

 

 

 

Topic 122  LinkedIn Campaign Manager Account Creation and Setup

 https://youtu.be/ndobkW-gMMI?si=iaORf9uGohsDjbG8

 

 

 

 

 

Topic 123  LinkedIn Setting up an Ad Campaign

 https://youtu.be/4phEJyUfmbg?si=8yjYqEMXfdJwfavQ

 

 

 

 

 

Topic 124  LinkedIn Using Organic Methods to Find Leads through LinkedIn

 

124.  https://youtu.be/sU2N_YUeFBU?si=7QHAx5z40RcVxE_V

 

 

 

 

Topic 125  LinkedIn Types of LinkedIn Projects in Freelancing World

  https://youtu.be/k6PLhtGceNo?si=ijS4kqf_5brVMeWf

 

 

 

 

 

Topic 126  YouTube What is YouTube and Why to use it

 

126.  https://youtu.be/dfxfDB9EUFc?si=tNDSfkwb-kVo8Zkv

 

 

 

 

 

 

Topic 127  YouTube Creating and Customizing a Channel on YouTube

 https://youtu.be/PC9kD3wGOkE?si=zkcPc2V39O-1tr7n

 

 

 

 

 

Topic 128  YouTube How to Upload a Video on YouTube

 https://youtu.be/gcXXg6aUZgE?si=GY2nb6iuZ2PMOlg-

 

 

 

 

 

 

Topic 129  YouTube Understanding YouTube SEO

 

https://youtu.be/9il47f4IPhk?si=mA54-wkEEzMj1z00

 

 

 

 

 

Topic 130  YouTube Using TubeBuddy for YouTube SEO

 

130.  https://youtu.be/pto6KMjv7SA?si=9VEBuo6FJVIMfyZe

 

 

 

 

 

Topic 131  YouTube Understanding YouTube Analytics

 https://youtu.be/fPQyWbfUA1w?si=b7CsJe5gHKuCrKpq

 

 

 

 

 

 

Topic 132  YouTube Earning Money Through Videos

 https://youtu.be/zzgbOL_tghc?si=I4Oy4GmwMcej4wLm

 

 

 

 

 

Topic 133  YouTube Managing Clients' YouTube Channel

 https://youtu.be/4tz_oRHj6FQ?si=5vDOPNZEPKUvfFtT

 

 

 

 

 

 

Topic 134  YouTube Types of YouTube Projects in the Freelancing World

 https://youtu.be/LzbJQBtuZDk?si=QSrVv3RS7J_teh10

 

 

 

 

 

 

Topic 135  Difference between Google Ads and AdSense

https://youtu.be/DtutWKdlnoo?si=5K7G1BiOOrIpgdnt

 

 

 

 

 

 

Topic 136  Google Ads Creating an Account on Google Ads

 https://youtu.be/XSkkkw0RStA?si=ckwpdInvzmJ3Nuv_

 

 

 

Topic 137  Google Ads Overview & Setup of Google Ads Account

https://youtu.be/OZHQBuaIJ6g?si=gX4gu0dmrcuPuQCR

 

 

 

 

 

9  week

 

Topic 138  Google Ads Google Auction and Quality Score

https://youtu.be/lGK9hDdFfrE?si=w0CxSEcFoBnSike9

 

 

 

 

Topic 139  Google Ads Structure of Google Search Ads Campaigns

https://youtu.be/yusOtbb9QrE?si=HQl6-EqIREPzVis7

 

 

 

 

 

Topic 140  Google Ads Search Ads Campaign Strategy

 

140.  https://youtu.be/67l5BC2AOPE?si=AYPHKRzJnziomWfr

 

 

Topic 141  Google Ads Landing Pages for Google Ads

https://youtu.be/NqMAdV5QNQw?si=HS2of5GCY1TQmmbg

 

 

 

 

 

 

Topic 142  Google Ads Keyword Research for an Ad Campaign

 https://youtu.be/gQfcp2P81LI?si=S6RvZdEomXVQDRLV

 

 

 

 

 

Topic 143  Google Ads Keywords Match Types

143.  https://youtu.be/gpeMbV_DtQY?si=BVo3RxQqr_wwmwUD

 

 

 

 

 

Topic 144  Google Ads Creating Search Ads Copy

 https://youtu.be/-9epknhki9Y?si=qqZDQa7RCnpq7fOI

 

 

 

 

 

Topic 145  Google Ads Creating Search Ads Campaign

https://youtu.be/-9epknhki9Y?si=kNvyf3SjZMNAtMzX

 

 

 

 

 

 

Topic 146  Google Ads Walkthrough of Google Search Ads Campaign Dashboard

https://youtu.be/XEgZ2v9rNjc?si=cZJyPlF7ktOMTzoe

 

 

 

 

 

Topic 147  Google Ads  Negative Keywords

 https://youtu.be/ZCmAh7glQqM?si=97ucAH48VYCcjnc8

 

 

 

 

 

Topic 148  Google Ads Important Google Ads Extensions

  https://youtu.be/ZCmAh7glQqM?si=E3jfoKVedDwJsNRe

 

 

 

 

 

Topic 149  Google Ads What is Display Ads and Why to use it


 https://youtu.be/A0ZMM5ZGMwk?si=LFvSb4aiO7eKHMuv

 

 

 

 

 

 

Topic 150  Google Ads Best Optimized Image Formats

https://youtu.be/6KcmOZr-84Y?si=1o0WjMqJ9l59av7s

 

 

 

 

 

 

Topic 151  Google Ads Creating Display Ads

 https://youtu.be/nHxXH6NhAkU?si=OjL8lqHuNrEyDtwF

 

 

 

 

 

 

 

Topic 152  Google Ads What are Video Ads


https://youtu.be/N_7LEalWcIU?si=M2ZzogUUN_LjH1oh

 

 

 

 

 

Topic 153  Google Ads Important Video Ads Formats

https://youtu.be/VgupsjcfEUw?si=nUysnGlcne5-DKR-

 

 

 

 

 

Topic 154  Google Ads Important considerations for video Ads

  https://youtu.be/ckG22SNGI5A?si=Ea-fnq5VZMUDYOvZ

 

 

 

 

 

Topic 155  Google Ads Creating Video Ad Campaign

155.  https://youtu.be/liWet4T4_Jk?si=nLwFY__CuA_uNvpE

 

 

 

 

 

 

156 - Google Merchant Center Setting up Shipping


 https://youtu.be/hQ_oeKM3oDY?si=eflwH7fIBZd4LMuv

 

 

 

 

 

10  week

 

 

 

 

157 - Google Merchant Center Adding Single Product


https://youtu.be/QvR3LJ5nfJc?si=QHtmpGhavyNacshU

 

 

 

 

 

158 - Google Merchant Center Adding Multiple Products using Google Sheet

158.  https://youtu.be/ushGlfbpmVs?si=pKKLwKMSsTr3oXwY

 

 

 

 

 

159 - Google Merchant Center Product Data Specification


https://youtu.be/I9qQdSsn1f8?si=a3ZSrLGzRcaLj7iz

 

 

 

 

 

 

160 - Google Merchant Center Overview of the Dashboard


https://youtu.be/WKAzgBPIxrM?si=F9FhFz72g2Y00C33

 

 

 

161 - Google Merchant Center Managing Account Access

https://youtu.be/6J2KICzCs_Y?si=bhYeII699s3h6N7T

 

 

 

 

162 - Google Ads Creating Google Shopping Ads


 https://youtu.be/8Yhk7pbA3i0?si=1JzlNEnlKUj2NQDb

 

 

 

 

 

163 - Google Merchant Center related Freelancing Projects

https://youtu.be/_NJGPqWZTTQ?si=mqEEtlUR7uFEiQfe

 

 

 

 

 

164 - Introduction to Email Marketing

  https://youtu.be/lU0MWZqCsUw?si=1vb9DUAE4csOLv6l

 

 

 

 

 

 165 - MailChimp Account Setup & Introduction


 https://youtu.be/saPMH0EHypQ?si=KU2NRyZ7D_QELv5w

 

 

 

 

 166 - MailChimp Creating and Setting Up Audiences

 https://youtu.be/eBaiICPF3Ho?si=RHEpiCatVRL2hzam

 

 

 

 

 

 

 167 - MailChimp Audience Dashboard - Tags, Segments and Inbox

  https://youtu.be/lHZbSmHd3Js?si=1_-DgPBYE1mgk-qB

 

 

 

 

 

 168 - MailChimp Creating a Signup Form


 https://youtu.be/_de-YXAuSVQ?si=ZsZi823rhJdXLMrg

 

 

 

 

 169 - MailChimp Creating a Survey


https://youtu.be/huBb6GAyAxo?si=HCaSiGfX7gygFqoh

 



 170 - MailChimp Preference Center


 https://youtu.be/uoFjT4VZgFA?si=LLx09pSC2H52G1xU

 

 

 

 

 

https://youtu.be/lk0-Bzm50Tk?si=2JwC6sw_-8UGM2l_

 

 

 

 

 

https://youtu.be/7Xx9J_m_EGo?si=fXyOO0Kwgoj6E3Lx

 

 

 

 

 

 Topic 173 MailChimp Creating a Survey


  https://youtu.be/RC4SSFch7KI?si=oCyOlSXjle2cXMIj

 

 

 

 

 

11 week

 

 Topic 174 MailChimp Preference Center

 https://youtu.be/jDkdbRn0biU?si=wiw4JnDnPnOMd0i1

 

 

 

 

 

 

 Topic 175 MailChimp Designing an Email Template

  https://youtu.be/NXUg33zWKc8?si=vBTY2mMTvpGL496T

 

 

 

 

 

 Topic 176  MailChimp Creating a Regular Email Campaign Topic

 https://youtu.be/L5IviqkfNzI?si=LBmqHHKxRtRc5MJf

 

 

 

 

 

 Topic 177  MailChimp Creating a Landing Page Campaign Topic

 https://youtu.be/CtpPj-wi7Aw?si=O_4ChMdVyfUpHe06

 




 Topic 178  MailChimp Creating Embedded Form Campaign Topic

https://youtu.be/54UDYNePk1o?si=NVamqLKzGSQ9QDO_

 

 

 

 

 

Topic 179  MailChimp Reviewing Campaign Reports Topic 

 https://youtu.be/WVPEOXtTUaQ?si=fLkoscZ2dxo4zDfx

 

 

 

 

 

 

 Topic 180  MailChimp Designing a Customer Journey Topic

 https://youtu.be/-94bUemVPE8?si=vi9pyHaxQZDY9w2b

 

 

 

 

 

 

 181 MailChimp Creating Post Cards

https://youtu.be/7I0j5Hc9GHE?si=twi1_I31Euh2nqJu

 

 

 

 

 

 

 Topic 182 MailChimp Use of Creative Assistant


182.  https://youtu.be/kVG39zpoFZI?si=2W_Uf4zbhyQYVz5B

 

 

 

 

 

 Topic 183  MailChimp Integration with Social Media ChannelsTopic

  https://youtu.be/GJPsYXQy7u0?si=kiLgdu2gbgdQdXms

 

 

 

 

 

 

 184 MailChimp Integration with Websites

 https://youtu.be/j_soMnU-aCI?si=d3maIkv_U_QDyow8

 

 

 

 

 

 

 Topic 185 MailChimp Ad Campaigns

  https://youtu.be/j_soMnU-aCI?si=T4MVG2VlwRSZbQwP

 

 

 

 

 

 Topic 186  MailChimp Types of MailChimp Projects in the Freelancing  WorldTopic

 https://youtu.be/2AyJzIfWyeE?si=5r6Xu2jcKtZoGYp3

 

 

 

 

 

 187 What is SMS or WhatsApp Marketing

https://youtu.be/5AyEG86vtf4?si=C4x9vJlArqlzp_d_

 

 

 

 

 

 Topic 188 WhatsApp Business Account

 https://youtu.be/5AyEG86vtf4?si=KtDyBB6M_hjfOkP3

 

 

 

 

 

 

 Topic 189 Other WhatsApp Business Settings

189.    https://youtu.be/SMgAsVJMK_g?si=S-ThvWs2CaGJCfeg

 

 

 

 

190-Google Analytics Understanding Reports 

 https://youtu.be/k6E28yZ93DE?si=REPCqK4WhjWS8hRA

 

 

 

 

 

 191-Google Analytics Understanding Data Explorations

https://youtu.be/3epSuZUAFw8?si=QrT3UH0Ro88desTt

 

 

 

 

 

 

 

192- Google Analytics Using data for Decision Making 

 https://youtu.be/YFcEEhqzmEA?si=UkyjwpHqYxb9OveJ

 

 

 

 

 

 

 

 

12  week

 

 

 

 193- Google Analytics Linking with other Products

  https://youtu.be/K3qTiHd966c?si=BYxiD6SfZWioZy5H

 

 

 

 

 

194 - Google Analytics Understanding and Creating Events 

 https://youtu.be/wXOWg3PQe1w?si=xdY6XdKMRZT8wHav

 

 

 

 

 

 

 195 - Google Analytics Understanding and Creating Conversions

https://youtu.be/D6ArjKcYVFQ?si=j7iDQuSaUFDa0X5M

 

 

 

 

 

 

 196-Google Analytics Understanding and

https://youtu.be/RgHDwHGipd4?si=IXySrSBNJh2irIop

 

 197 - Google Analytics Understanding and Creating Audiences

https://youtu.be/YqQpBNd-mzY?si=cIYF2H8ZSKQnKdNt

 

 

 

 

 

 198 - Google Ads Importing Conversions and Audiences from Google Analytics in Google Ads

 https://youtu.be/VEaYBbPhw-o?si=2ET7qGVaKUtopx5g

 

 

 

 

 

 https://youtu.be/8sj5x2YA2JI?si=1bYpRo59c_YfJlNw

 

 

 

 

 200 - Different Scenarios of Advanced Google Ads Campaign

https://youtu.be/JckrXicIkJQ?si=6l3d89_Hohbm0K7v

 

 

 

 

 

201 - Course and Skills Review

https://youtu.be/JckrXicIkJQ?si=dwEHaaV_7KC8tFi2

 

 

 

 

202 - Future Directions for Digital Marketers


https://youtu.be/cTG_eLKxR6k?si=6refIgXMBqIxvYuf

 

 

 

 

 201-Course and Skills Review

.https://youtu.be/WrWgvoGqVrg?si=uBUUArKOYxzPN_FV

 

 

 

 

 

 202-Future Directions for Digital Marketers

https://youtu.be/ng8zDANScvo?si=K1WDExHix-7sKvqQ

 

 

 

https://youtu.be/hLwfC49JovY?si=1plw-BpA_iynQtgF

 

 

 

https://youtu.be/Y_EoUXpmB3U?si=YI8vbD84btIpS5qe

 

 

 

 

https://youtu.be/du3TUxt86_E?si=ktE-_uAg7cIq7tWX

 

 

 

https://youtu.be/ho6RW2YFHAE?si=dgQZruc3yt1IAcNV

 

 

 

 

https://youtu.be/8Tp0af0Wn7g?si=9Yu_-3iGz7fc9dNp

 

 

 

 

 

https://youtu.be/oZsf8h4ptCY?si=XdaXm3FqeocNiEg5


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